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Wo Coffee, Tainan — Spatial Brand Visuals

Wo Coffee, Tainan — Spatial Brand Visuals

Client
Market
Category

CD
D
PM

Wo Coffee
Taiwan
BRANDING, GRAPHIC DESIGN, ILLUSTRATION,
PATTERN DESIGN, PRINTING DESIGN
Michelle
Michelle
Calvin

Design and production of menus, takeaway cups and other printed materials for Wo Coffee, a specialty coffee shop in Tainan. Detailed typography, warm paper textures and clean cup graphics translate the tasting experience into refined physical pieces — strengthening brand recognition and making every cup an everyday extension of good design.

Design and production of menus, takeaway cups and other printed materials for Wo Coffee, a specialty coffee shop in Tainan. Detailed typography, warm paper textures and clean cup graphics translate the tasting experience into refined physical pieces — strengthening brand recognition and making every cup an everyday extension of good design.

We designed and produced printed materials for Wo Coffee, a well-known specialty coffee brand in Tainan, including in-store menus and takeaway cups. Guided by craftsmanship and the tasting experience, the design translates the coffee's depth of flavor and Tainan's slower pace of life into pieces customers can both see and feel.

For the menu, we focused on information hierarchy and easy reading. A clean layout system and careful typography make bean origins, processing methods and flavor notes clear, while a warmly textured paper echoes the café's calm, professional atmosphere and adds quality to every page.

The cup, as a mobile extension of the brand, continues the same clean visual tone, integrating the brand mark and colors so every takeaway coffee becomes a refined presence on the street. Together, the printed pieces complete the Wo Coffee experience and carry the care and warmth of the baristas to every customer.


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Wo Coffee, Tainan spatial brand visuals | BRANDING project
Wo Coffee, Tainan, printed materials, image 02
Wo Coffee, Tainan, printed materials, image 03
Wo Coffee, Tainan, printed materials, image 04
Wo Coffee, Tainan, printed materials, image 05
Wo Coffee, Tainan, printed materials, image 06
Wo Coffee, Tainan, printed materials, image 07
Wo Coffee, Tainan spatial brand visuals | BRANDING project
Wo Coffee, Tainan spatial brand visuals | BRANDING project

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© 2026 CM DESIGN STUDIO

info@cmdesigntw.com

Tokyo
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703 Tokai Nishikanda Mansion, 2-7-5 Nishikanda, Chiyoda-ku, Tokyo 101-0065, Japan

Taipei
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11F-A6, No. 315, Songjiang Rd., Zhongshan Dist., Taipei 10491, Taiwan

CM Design logo

© 2026 CM DESIGN STUDIO

info@cmdesigntw.com

Tokyo
--:--

703 Tokai Nishikanda Mansion, 2-7-5 Nishikanda, Chiyoda-ku, Tokyo 101-0065, Japan

Taipei
--:--

11F-A6, No. 315, Songjiang Rd., Zhongshan Dist., Taipei 10491, Taiwan

CM Design logo

© 2026 CM DESIGN STUDIO

info@cmdesigntw.com

Tokyo
--:--

703 Tokai Nishikanda Mansion, 2-7-5 Nishikanda, Chiyoda-ku, Tokyo 101-0065, Japan

Taipei
--:--

11F-A6, No. 315, Songjiang Rd., Zhongshan Dist., Taipei 10491, Taiwan